Swedish-based operator, Kindred Group, have officially launched the launch of their new proprietary platform that goes live with Unibet Casino in New Jersey. This platform launch has been the product of 12 months of hard work, testing, and audits. Kindred Group also had to await approval from the NJDGE.
- New proprietary tech platform live in Unibet NJ
- A product of 12 months of development and testing
- In-house platform targets improved user experience
Unibet Casino has always stood out from the pack with its unique user interface and website as an online casino in New Jersey. Their proprietary tech just got a massive upgrade. According to Kindred Group, the New Jersey roll-out in Unibet is a big step to bringing the platform live across the States.
Unibet Casino is also live in Pennsylvania, and we expect the platform to arrive in the Keystone State sooner rather than later.
The main idea behind Kindred Group’s latest technological improvements is an improved user experience that will offer players more personalized content. On the operator’s side, it allows them to improve their analytics and gather data more efficiently in order to improve their product.
Although the launch is live, Kindred Group announced “continuous improvements” to the platform, just recently after the platform received a license by the New Jersey Department of Gaming Enforcement.
In light of the launch, Henrik Tjarnstrom (CEO of Kindred Group), said the following:
“I am proud and grateful to be a part of the launch. The true winners are our customers in New Jersey who now will have access to a platform that will give them a safer and more enjoyable gambling experience. We are now preparing to roll out the tech platform to all the states we operate in. Our aim is to migrate Pennsylvania to the Kindred platform during the second half of the year”